The Basics of Creating a Sustainable Brand

The Basics of Creating a Sustainable Brand

A brand is how your customers perceive you after having experienced your business in some way. Jeff Bezos, rightly said, “Your brand is what other people say about you when you're not in the room.” People's responses to brands can be as emotive as they are to other...

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Creating An Effective Pitch Deck in 11 Slides

Creating An Effective Pitch Deck in 11 Slides

We all know that a Pitch Deck is a visual presentation created to provide a brief snapshot of your business to potential investors but it is imperative to understand its use. The intention of a pitch deck should be to narrate your startup story to help you land a...

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